• Leveraging mobile effectively to shoot high-quality videos in lockdown
  • Sourcing actors and creators who are looking for work through IMDb and the Cameo app
  • The role that user experience on video chat apps plays in creating ads amid COVID
  • Curating branded influencer video content remotely
  • Rising to the occasion of what is now a level playing field in which small and large businesses alike are using fairly similar combinations of techniques

The a.network has launched a new weekly series called Listen In, hosted by Ayzenberg principal and ECD Matt Bretz.

Each week, Bretz and a rotating cast of hosts from Ayzenberg will interview experts in the field of marketing and advertising to explore uncharted territory together. The goal is to provide the a.network audience with actionable insights, enabling them to excel in their field.

In our first episode of Listen In, Bretz and Ayzenberg chief creative officer Gary Goodman discuss how to craft resonant video content during COVID-19.

Editor’s note: AList is published by a.network.