This week may have marked one of the most fantastical social media faux pas the internet has ever seen. Earlier this week two hapless Arizona restaurant owners of Amy’s Baking Company became the first to be abandoned by no-nonsense chef Gordon Ramsay on Kitchen Nightmares. The two have now become the subject of online ridicule after their unsophisticated attempts to repair their reputation using social media.
Husband and wife Samy and Amy Bouzaglo, who butted heads with the TV chef after inviting him to critique their Italian bistro and bakery, took on the entire Internet of what they repeatedly call ‘haters’ after the episode aired on Fox last week showing the married owners in an unflattering light.
The owners, who have already established a less than flattering social media presence, took to the restaurant’s Facebook page to post their reaction to the show.
“We do not feel the need to make any excuses for our behavior on tonight’s show.However we would like to make the following statement: We do not, nor have we ever stolen or taken any of our servers ,waitresses, or waiters tips at Amy’s Baking Company.We pay our staff members anywhere between $8.00 to $14.00 per hour to ensure that at the end of the week regardless of it being busy or not, that they go home with money and a well paid paycheck. As do many other restaurants.They are aware of this when they are hired.I would challenge any of our employees past or present to come forward with proof that we have ever done such a horrible thing.
So please enjoy the show! Amy & Samy”
Naturally, when a tainted restaurant with a history of ranting against web reviewers is focused on by a prime time television show, one can only expect to see a storm of backlash through social media platforms. The owners unfortunately fell right into the laps of the Internet trolls.
The owners have since claimed that all of their social media accounts were hacked and posted the following to the restaurant’s Facebook page. Of course, users responded swiftly and with much skepticism.
Since the avalanche of online and media attention, Forbes social media contributing writer Kelly Clay has outlined a well-written playbook for brands to learn from the unsavvy small business owners.
Source: BuzzFeed
