There s been no shortage of quirky efforts in EA s marketing for Dante’s Inferno, a campaign that baited LA Times with a staged PR stunt before trying to bait everyone else in the industry with a fake bible-themed game. Joystiq is reporting on yet another attempt by EA to subvert reality in promoting the game. As spotted on IGN, GameSpot, Kotaku and Digg, EA has altered source code on these sites to insert ASCII art depicting demonic images. Joystiq calls it one of the cuter, somewhat classier approaches to this title’s marketing.
At the time of this post all four sites listed still had the creepy code. The one in our thumbnail photo is from IGN. Read more at Joystiq.
