The use of words or phrases that can be incorporated into sales scripts, advertising messages or web pages that encourage consumers to take prompt action.
Recommended For You
Trust Over Transaction: Rethinking The Consumer Purchase Cycle At SXSW 2024
The SXSW 2024 panel, ‘’The Death of the Purchase Funnel,” hosted by Edelman’s Courtney Miller and…
Cash App x Ayzenberg: Rebuilding Brand Trust In The Age Of Skepticism
Trust has always been at the core of driving brand loyalty. Canvas8 reports that 65% of…
How Two Renowned Studios Collaborated To Launch The Elder Scrolls Online’s New Expansion
Two powerhouse creative agencies, Ayzenberg Group and The Mill, leveraged their collaborative expertise to support The…
